DUBAI SHOPPING FESTIVAL

DUBAI SHOPPING FESTIVAL

Public Show
Client: Visit Dubai
Location: Dubai, UAE

brief

SKYMAGIC were invited by Visit Dubai to design and deliver the longest ever resident outdoor drone show for the duration of the Dubai Shopping Festival. Delivering 54 shows in total, and using 500 drones from our fleet, we created a series of dynamic storylines celebrating the past, present and future of Dubai, against the iconic city skyline.
DUBAI SHOPPING FESTIVAL
thum

The show explored specific parts of Dubai’s heritage and culture, while picking up on technological innovations across the region. Concepts based on Dubai’s future were explored; including AI, robotics and the newly tested ‘Flying Car’.  Other motifs focused on key parts of Dubai’s heritage, such as the Arabian Coffee Pot, a Falcon and the Al Sadu pattern.  Augmented by the music of David Guetta’s ‘Titanium’, the dazzling display was a truly magical visual spectacle, inspiring and delighting the thousands of visitors attending the festival daily, and drawing significant footfall to the area across the expanse of JBR Beach.

DUBAI SHOPPING FESTIVAL

DUBAI SHOPPING FESTIVAL